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Santander Bank

CLIENT: SANTANDER BANK

WHAT WE DELIVERED

  • Concepting

  • Custom Lettering

  • Animating

  • Art Direction

  • Retouching

  • 4 fully produced stop motion videos

  • 1 Behind-the-scenes process video 

PROJECT INFORMATION

We were commissioned by Arnold’s NYC office to create a series of stop motion videos for Santander Bank that highlighted the bank's commitment to treating customers (and their money) with the respect they deserve. We highlighted the notion that respect adds up—quite literally—when we stacked hundreds of quarters and nickels on top of each other to create stop-motion letterforms, because every little thing adds up.

 

We had a blast concepting and creating this project, and we were Scrooge McDuck-ing in glittery coins for weeks (almost literally). Never was counting money so fun.

BEHIND THE SCENES VIDEO + PHOTO

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