So Mighty is the creative video production studio of Becca Clason and Josh Clason, who have been brainstorming, dreaming, and collaborating on projects since before they married in 2011.
Maybe you know us for our stop motion lettering videos on Instagram. Becca began making tactile lettering designs on Instagram in 2014, and Josh joined Becca a year later. Together we’ve created work for Starbucks, Facebook, Charles Schwab, Frito-Lay, Nordstrom, Twitter, IBM, Lowe’s, Mott's, LaCroix, Kellogg’s, and several other global and national brands.
We get a kick out of bringing everyday products to life in a whole new way, so concept ideation is our jam. We've made lettering out of coins, all kinds of foods, push pins, paper, dumbbells, and more. In addition to shooting playful stop motion videos, we also fabricate sets and props, produce stills, and style props. (And we have a lot of fun while doing it!) After all, ‘So Mighty’ was inspired by our son, whose middle name is Mighty. We try to instill a touch of magic and wonder into every one of our projects.
We love teaming up with global brands and advertising agencies to create creatively engaging videos for social media, digital ad space, broadcast TV, out-of-home, in-store display, and editorial work.
Our team is currently accepting clients. Contact us to see how So Mighty can bring your message to life.
FOUNDER, CEO, CREATIVE DIRECTOR
CUSTOM TACTILE LETTERING
LIVE ACTION VIDEO
SOCIAL MEDIA CONTENT
STOP MOTION ANIMATION
Sign off on estimate and contract
Kickoff call or meeting to discuss creative brief and requirements
Our creative team works on concept development
We create and send a written description of our concept
After the description is approved, we create storyboards, along with any images and details of props that will be used
After the storyboards and materials are approved, we begin set production, fabrication, prop sourcing, prop prep, etc.
We lay out, style, animate and shoot from our studio in Utah (Clients are welcome but not required on set)
Time for post-production, editing, retouching, and sound design